When Detroit Lions wide receiver Golden Tate caught a bubble screen pass from quarterback Matthew Stafford and took it 40 yards to the end zone, it helped put the icing on the cake in a 38-24 victory over the Cleveland Browns Nov. 12. The moment was certainly a thrill for the capacity crowd, but the players on the gridiron weren’t the only heroes around at Ford Field this past Sunday.

Quicken Loans was able to team up with the Detroit Lions to give seven of our nation’s veterans a unique game-day experience during the annual Salute to Service game.

Special Service Members

Quicken Loans, Detroit Lions Team up to Salute Veterans - Quicken Loans Zing Blog

Here at Quicken Loans, we take great pride in being able to help the men and women who have served in our nation’s military with their home loan financing. Our team members speak every day with current or former members of our armed forces who are looking to buy homes or refinance their current loans to better their financial position.

During October, our team members had the opportunity to pick some of our VA clients to send to a Detroit Lions game through our Operation Heart initiative. Operation Heart was started in order to give our team members the tools to reach out and connect with our clients on a more personal basis.

The lucky Lions fans were given the VIP treatment for the day. Let’s take a quick look at what they did.

A Hero’s Welcome

Quicken Loans, Detroit Lions Team up to Salute Veterans - Quicken Loans Zing Blog

The game day experience for the veterans began early Sunday. Seven of the clients were given sideline passes to watch both teams warm up, giving them the opportunity to see the players get ready from an up-close and personal vantage point.

These VA clients were also treated to a little game day fuel with a pregame brunch at the Hall of Legends. For Jesse Kincaid, the day included at least one big first.

“I’ve never been on the field before, so it’s a cool experience,” Kincaid said.

For the game itself, they joined some of our local active-duty military and veteran team members in the Quicken Loans Dream Seats. These seats are among the best in the stadium. The “seats” are leather recliners. The veterans had the opportunity to have food and beverage brought to them. During breaks in the action, they were able to catch up on other games around the league with the high-definition LCD televisions mounted in front of the seats.

Also, 20 active-duty military clients and their guests got to form the fan tunnel as the players took the field. There was also unit recognition featuring service members from each branch of the military.

Charles Carroll III was able to attend the game with his father.

“This is an unreal experience, honestly,” Carroll said. “I got the phone call and at first I didn’t believe it. I’m honored to be here. It’s a once-in-a-lifetime experience.”

During the national anthem, 50 of our veteran team members here at Quicken Loans helped hold the flag. Team members from our Cleveland office even came to participate.

Every Client, Every Time

Quicken Loans, Detroit Lions Team up to Salute Veterans - Quicken Loans Zing Blog

Why is a mortgage company sending clients to a football game? Well, being headquartered in Detroit, we’re big fans of the Honolulu blue and silver Lion pride, but it goes beyond that.

Getting a mortgage is the biggest financial transaction many people will have over the course of their lives. It’s certainly not something anyone should jump into lightly. Whether you’re looking to buy your first home or refinance your fifth, you want someone who will listen to you and always put your best interest in mind.

It’s for this reason that our Home Loan Experts, as well as our client advocates in Servicing, work to understand the goals, hopes and dreams of each of our clients. Along the way, we’re able to develop some very gratifying personal connections. It was really great to be able to honor some of our local servicemen and women in a small way and cheer the Lions to victory.

Check out the video above to get a taste of the day’s festivities. Veterans Day events are great, but there’s no reason not to honor our veterans every day of the year. Check out some lesser-known facts about Veterans Day and the veterans it honors.

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This Post Has 4 Comments

  1. Quicken, it is nice to see a company so involved in their clients and their community. Keep up the good work.

    Steve Jensne

  2. It is always good to see our celebrities endorsing a project like honoring our Veterans. Thank you for your efforts on their behalf!

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