ISMs in Action Day is the third orientation day for new Family of Companies team members. It’s a day dedicated to understanding the deeper meaning of the core values of the company, which are called ISMs. I went to ISMs in Action Day during the first week of July. At this point, I’d only been here for three weeks, so I was still fairly new to the company. I asked around to see what the day would be like, and everyone I talked to said it was a great experience and that I would enjoy it. I soon learned that this event would be my favorite event during my internship. What separated this day from the many other great events I was able to attend during my internship was I finally understood the foundation of the company. I now understood how this company was able to grow in size and still keep the core values it had when it started. I also got a sense of how great this company can become in the future.
My favorite ISM is: Always raising our level of awareness. I think this is a great ISM to remember in all situations. Being alert and aware of what is happening can help people in everyday life. As a college student, this applies to my classes. There have been several occasions during class when some of my classmates do not pay attention when the professor is talking about a certain assignment. This usually results in the student doing the wrong assignment or just doing the correct assignment wrong. This ISM reminds me daily to be aware of what is happening and to pay attention to every detail.
What really helped with ISMs in Action Day was hearing Dan Gilbert, founder and chairman of Quicken Loans and Bill Emerson, CEO of Quicken Loans, speak. I enjoyed that they spoke about why this culture works for Quicken Loans. They told us the thoughts behind each ISM, and why each one is as important as the next. I think this is what really helped me understand how embedded these beliefs are in the Family of Companies. After ISMs in Action Day, I truly felt like I understood the company better, but I also understood the culture better. It is hard to talk about the company culture without talking about the ISMs.
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