After successfully using social media to fortify campaign efforts in 2008, the First Family of the United States is once again trending in social media networks. Thursday, the First Lady of The United States of America Michelle Obama opened a twitter account, giving Americans a never before seen glimpse into the everyday life of the first family, 140 characters at a time.
Think back to June 17, 2012. Tens of thousands of people made their way to Brooklyn, MI and squeezed their way into Michigan International Speedway for the inaugural running of the Quicken Loans 400. Dale Earnhardt Jr. didn’t disappoint, ending his 143-race winless streak by making his way to Victory Lane. What a great event that was, right?
The official announcement was made yesterday at the Henry Ford Museum in Dearborn. Michigan native and 2012 Sprint Cup Champion Brad Keselowski – along with hundreds of NASCAR fans – attended the event.
While the NASCAR season is still four weeks away, this announcement is exciting for a couple different reasons. For starters, the event is taking place in our own backyard. Located less than two hours from our main headquarters, MIS is just a short hop, skip, and a jump away. If that’s not enough, MIS is known as NASCAR’s fastest track. After being repaved, track records were shattered at last year’s event. To top it off, it gives race fans a chance to see our very own Ryan Newman race up close and personal.
Does it get any better than that? Actually it does. With the race being held on Father’s Day, it gives families a chance to treat their dad to a special day at the track. What better way to show your dad your appreciation for everything he’s done than by sitting track side and watching a live NASCAR race in person?
If the 2012 event is any indication, you never know what’s going to happen in 2013. Last year there was a wedding at Victory Lane, along with concerts at the track and much more. Anything is possible with MIS President Roger Curtis, who participated in a cornhole tournament dressed as Elvis at last year’s event.
The race is scheduled to begin at 1 p.m. and will air live on TNT. Who out there is as excited for the race as we are?